Category Archives: Business

Tech Start Up and Word of Mouth Customer Development

Customer development is a vital service in the software start up industry, and companies  who are keen to target their product to an identified market need can grow rapidly.  Marketing is more than just hiring an ad agency to create

What is Word of Mouth Marketing?

Simple word of mouth has been with us since humans first learned to communicate.  We like to tell stories about ourselves.  And we like to listen to stories that communicate useful values.  This is true whether the value is a

Instagram Photos Can Sell Real Estate

Instagrammers are the new brand influencers, sharing photos from their mobile phones with friends and family at a dizzying pace.  Since December 2011 the number of Instagram users has almost doubled.  That’s a lot of new users.   Facebook has such confidence

American Realty Capital Snags Reliant Rehab

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